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Old movies in new avatar, theatres bank on re-releases to boost sales

New Delhi, Feb. 28 -- Theatres across the country that are seeing a dip in business owing to new releases not finding favour with audiences have been banking on re-releasing older hits to boost sales.... Read More


Short-term subscriptions find draw in India's cluttered OTT market

New Delhi, Feb. 27 -- As video streaming platforms multiply and the battle for consumer eyeballs and wallets increases, the platforms are increasingly banking on shorter subscriptions to increase thei... Read More


ZEEL board forms advisory panel

New Delhi, Feb. 24 -- Zee Entertainment Enterprises Ltd (ZEEL) is establishing an advisory committee to help it protect the interests of stakeholders amid what it said were misinformation and rumours ... Read More


ZEE board forms advisory panel to curb 'erosion of investor wealth'

New Delhi, Feb. 23 -- ZEE Entertainment Enterprises Ltd is establishing an advisory committee to help it protect the interests of stakeholders amid what it said were misinformation and rumours resulti... Read More


New consumer classification system may claw back TV viewers

New Delhi, Feb. 22 -- A new socio-economic classification system to for consumers, which takes into account a broader set of factors such as education levels of all adults in a household, will likely ... Read More


Broadcast industry to get a reboot with new consumer classification system

New Delhi, Feb. 22 -- A new socio-economic classification system to classify consumers is expected to have a massive impact on India's broadcast industry, say industry experts. The Indian Socio Econo... Read More


Political leaders reach out to digital content creators, podcasters in run-up to elections

New Delhi, Feb. 21 -- Hoardings, pamphlets and street speeches are so yesterday. Political parties are now tapping popular podcasters and influencers to get their message across as general elections l... Read More


Politics meets podcasts in influencer universe

New Delhi, Feb. 21 -- Hoardings, pamphlets and street speeches are so yesterday. Political parties are now tapping popular podcasters and influencers to get their message across as general elections l... Read More


Pocket FM to invest $40 mn in Pocket Novel, expand library

India, Feb. 21 -- Audio series platform Pocket FM will invest $40 million in its online reading service Pocket Novel to enhance the latter's presence in the literary landscape and develop intellectual... Read More


Kerala cinema's OTT dilemma: The battle over release windows

New Delhi, Feb. 21 -- The Film Exhibitors United Organisation of Kerala has decided to halt the release of Malayalam language films in theatres from Thursday, in response to a dispute concerning the t... Read More